I help research, tech, infrastructure, B2B, and mission-driven teams turn complex ideas into clear, credible communication. As an embedded strategic communication designer, I help teams clarify the message, organize the story, and design the websites, reports, presentations, and visual systems that make their work easier to understand and act on.
STRATEGIC DESIGN | BRANDING | STORYTELLING | VISUAL DESIGN | DIGITAL | PUBLISHING
American Made Brand Management—visual identity system development. Deliverables: logo, powerpoint, stationery, website, event materials
NREL Visitor Experience—designed to showcase innovation, sustainability, and impact. Deliverables: wayfinding and arrival signage, entry and environmental graphics, interpretive signage, infographics and timelines, and lab immersion materials.
I’m a senior communication designer with two decades of experience helping organizations translate complex ideas into clear, effective communication. My background includes extensive work in energy, sustainability, infrastructure, and scientific communication environments, including nearly a decade supporting communications and design initiatives at the National Renewable Energy Laboratory (NREL).I specialize in:
I work best as an embedded collaborative partner — helping teams align messaging, clarify priorities, and create communication systems that support real organizational goals
"John has a highly collaborative approach to branding that includes ensuring the client is integrated throughout the process…patient and is always willing to refine designs to ensure the client is fully satisfied with the final product."
–Meghan Hughes, Generate Upcycle
